The Flywheel

THE FLYWHEEL

Weekly insights from the front lines of affiliate marketing 🔥

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Multi Touch AttributionMulti Touch Attribution
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Stop Flying Blind: How Smarter Attribution and Incrementality are Transforming Affiliate & Influencer Marketing #67

Stop Flying Blind: How Smarter Attribution and Incrementality are Transforming Affiliate & Influencer Marketing #67

Improve your Line of Sight into Affiliate & Influencer Marketing

Tye DeGrange
Tye DeGrange
Artificial IntelligenceArtificial Intelligence
+3+3
Death to Blogs? Shout Outs, AI, Get Real, and the PMA Survey

Death to Blogs? Shout Outs, AI, Get Real, and the PMA Survey

Q1 was BUSY so here is a nice round up for you

Tye DeGrange
Tye DeGrange
How to Vet Influencers for Authenticity #66

How to Vet Influencers for Authenticity #66

Vetting Influencers for Authenticity: A Guide to Trustworthy Collaborations

Tye DeGrange
Tye DeGrange
TrustTrust
+2+2
TRUST Is the New Currency: Why Modern Marketing Needs a Rethink - #65

TRUST Is the New Currency: Why Modern Marketing Needs a Rethink - #65

From Algorithms to Authenticity: The Power of Trust in Building Brand Loyalty

Tye DeGrange
Tye DeGrange
Affiliate MarketingAffiliate Marketing
+3+3
The Meta Ad Shift: Navigating the New Health & Wellness Landscape - #64

The Meta Ad Shift: Navigating the New Health & Wellness Landscape - #64

Adapting to Meta's New Ad Policies: Strategies for Health & Wellness Brands in 2025

Tye DeGrange
Tye DeGrange
The Flywheelies - Second Annual - #63

The Flywheelies - Second Annual - #63

The Official Unofficial Award Show for Partner Marketing and Tech

Tye DeGrange
Tye DeGrange
20252025
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2025 Predictions - #62

2025 Predictions - #62

Get Ready for 2025

Tye DeGrange
Tye DeGrange
We Predicted the Future #61

We Predicted the Future #61

We got 75% of our 2024 predictions right. Did you?

Tye DeGrange
Tye DeGrange
It's Time for 2024 to Die Hard #60

It's Time for 2024 to Die Hard #60

2024 Year Review and Recap

Tye DeGrange
Tye DeGrange
The Hidden Gem of Affiliate Marketing: Unlocking the Power of Card-Linked Offers (CLO) #58

The Hidden Gem of Affiliate Marketing: Unlocking the Power of Card-Linked Offers (CLO) #58

What are Card-Linked Offers (CLO) and how to tap them

Tye DeGrange
Tye DeGrange
Fraud Proofing Your Affiliate Program #57

Fraud Proofing Your Affiliate Program #57

How to protect against fraud

Tye DeGrange
Tye DeGrange
The Ted Lasso Way at RBL #56

The Ted Lasso Way at RBL #56

Positivity, Team, and Focus

Tye DeGrange
Tye DeGrange
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